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Welcome to our blog. We share our insights, and share the insighs from our peers who are the worlds greatest experts in Online Marketing

How to stay top of mind to your customers for next to nothin'.

Tracey Saunders - Tuesday, September 04, 2012
In the never ending battle of keeping your business top of mind to clients and prospects when they are ready for their next purchase, we have a new product to tell you about. It is called Retargeting. I was visiting with a fellow WSI Internet Consultant and this is what he told me about his clients that are currently running Pay Per Click campaigns: “I think it make sense for all search campaigns to have Retargeting (http://www.youtube.com/user/traceywsi). You spent $3-$25 per click to get someone to your site. Why not spend another $6-$8 per thousand impressions to remark .....>> Read More

Do you know your online competition

Robert Saunders - Tuesday, February 08, 2011
Do you know your online competition? Just a few years ago, it was enough to develop and publish your web site. There was little competition for the choice keywords and relevant content that your customers were looking for. Your competitors may have developed their own sites, but it was still relatively easy to separate yourself and get found by customers looking for your products or services. Just 10 years ago, most businesses were still focused on traditional marketing, and may have even been skeptical of online marketing. Very few businesses embraced the internet as a means to ef .....>> Read More

Search and Social Webinar

Robert Saunders - Monday, May 17, 2010
I want to invite you to join Tracey and I for a special webinar presentation, entitled “Surf and Turf through Search and Social”. This is the next webinar in an ongoing series of informative and useful presentations designed to help you in your online marketing efforts. This dynamic presentation, which will be conducted by my colleague, Jamshaid (Jam) Hashmi, will broaden your understanding of how search marketing and social media impacts a person’s decision to either “surf” through your site or “turf” it from the get-go. Make plans to attend .....>> Read More

Just how big is the Internet?

Robert Saunders - Tuesday, May 11, 2010
So just how big is the internet? If you guessed around a billion, you would be close only if you were a politician working on the federal budget. Before we get to the actual size, let's review a little history. Way back in 1998, when Google first indexed the internet, they found a mere 26 million pages. By 2000 that number had grown to the billion page mark. Then in 2008, Google engineers, Jesse Alpert & Nissan Hajaj conducted an internal study and found over 1 Trillion unique web pages. Now that's big! To help put it all in perspective, that's equivalent to mapping every intersec .....>> Read More



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